Fylo Health
Fylo Health
Fylo Health
Summary:
Summary:
Hired by the founder, I led a team of two other talented designers in the UX design efforts for Fylo Health, a health-tech startup specializing in generative AI-driven healthcare access for women and gender minorities. Over a 2-week design sprint, our team conceptualized and designed a user-centered mobile app tailored specifically for women and gender minorities. I played a central role in crafting innovative design solutions, including the onboarding process, which was meticulously designed to create a gentle, non-clinical environment—a departure from the typical approach in medical apps. This approach aimed to establish a safe and welcoming space for users who have faced adversity when seeking medical attention. Our project concluded with successful usability testing, resulting in an outstanding System Usability Score (SUS) and positive user and client feedback. The app effectively met both user needs and business goals.
Hired by the founder, I led a team of two other talented designers in the UX design efforts for Fylo Health, a health-tech startup specializing in generative AI-driven healthcare access for women and gender minorities. Over a 2-week design sprint, our team conceptualized and designed a user-centered mobile app tailored specifically for women and gender minorities. I played a central role in crafting innovative design solutions, including the onboarding process, which was meticulously designed to create a gentle, non-clinical environment—a departure from the typical approach in medical apps. This approach aimed to establish a safe and welcoming space for users who have faced adversity when seeking medical attention. Our project concluded with successful usability testing, resulting in an outstanding System Usability Score (SUS) and positive user and client feedback. The app effectively met both user needs and business goals.
Objective:
To design a user-centered mobile app for Fylo Health, a health-tech startup specializing in generative AI-driven healthcare access, with a focus on improving healthcare communication and support for women and gender minorities. While both patients and medical providers face unique obstacles, they share a common dissatisfaction with the current outdated patient care system. This app was designed with the goal of empowering patients, particularly women and gender minorities, by bridging the communication gap between patients and healthcare providers.
Objective:
To design a user-centered mobile app for Fylo Health, a health-tech startup specializing in generative AI-driven healthcare access, with a focus on improving healthcare communication and support for women and gender minorities. While both patients and medical providers face unique obstacles, they share a common dissatisfaction with the current outdated patient care system. This app was designed with the goal of empowering patients, particularly women and gender minorities, by bridging the communication gap between patients and healthcare providers.
Objective:
To design a user-centered mobile app for Fylo Health, a health-tech startup specializing in generative AI-driven healthcare access, with a focus on improving healthcare communication and support for women and gender minorities.
While both patients and medical providers face unique obstacles, they share a common dissatisfaction with the current outdated patient care system. This app was designed with the goal of empowering patients, particularly women and gender minorities, by bridging the communication gap between patients and healthcare providers.
My Role:
Led UX design efforts for Fylo Health
Collaborated with a multidisciplinary team of two other designers
Worked closely with the founder, Nikitha S., to prioritize features
Collaborated to process any analyze over 100 patient and physician interviews
Analysis of direct and indirect competitors
Formulated user persona
Conducted 5 user interviews
Collaboratively designed and conducted moderated usability testing to enhance the app's user experience
Presented final prototype and project slides to senior leadership and the client with teammates
Handled the designing and prototyping of the app’s bee mascot, loading page, onboarding pages, community home page, and chat pages
Collaboratively prepared handoff specifications for development
My Role:
Led UX design efforts for Fylo Health
Collaborated with a multidisciplinary team of two other designers
Worked closely with the founder, Nikitha S., to prioritize features
Collaborated to process any analyze over 100 patient and physician interviews
Analysis of direct and indirect competitors
Formulated user persona
Conducted 5 user interviews
Collaboratively designed and conducted moderated usability testing to enhance the app's user experience
Presented final prototype and project slides to senior leadership and the client with teammates
Handled the designing and prototyping of the app’s bee mascot, loading page, onboarding pages, community home page, and chat pages
Collaboratively prepared handoff specifications for development
My Role:
Led UX design efforts for Fylo Health
Collaborated with a multidisciplinary team of two other designers
Worked closely with the founder, Nikitha S., to prioritize features
Collaborated to process any analyze over 100 patient and physician interviews
Analysis of direct and indirect competitors
Formulated user persona
Conducted 5 user interviews
Collaboratively designed and conducted moderated usability testing to enhance the app's user experience
Presented final prototype and project slides to senior leadership and the client with teammates
Handled the designing and prototyping of the app’s bee mascot, loading page, onboarding pages, community home page, and chat pages
Collaboratively prepared handoff specifications for development
Challenges:
A 2-week design sprint
Analysis and processing of over 100 patient and physician interviews
Team Member Emergency: A team member's unexpected departure in the second week due to an emergency required swift adjustments to maintain project continuity.
Limited access to in-house developers; outsourcing to overseas developers was planned for a later date
Designing to maintain user engagement and encourage frequent app usage post-onboarding
Challenges:
A 2-week design sprint
Analysis and processing of over 100 patient and physician interviews
Team Member Emergency: A team member's unexpected departure in the second week due to an emergency required swift adjustments to maintain project continuity.
Limited access to in-house developers; outsourcing to overseas developers was planned for a later date
Designing to maintain user engagement and encourage frequent app usage post-onboarding
Challenges:
A 2-week design sprint
Analysis and processing of over 100 patient and physician interviews
Team Member Emergency: A team member's unexpected departure in the second week due to an emergency required swift adjustments to maintain project continuity.
Limited access to in-house developers; outsourcing to overseas developers was planned for a later date
Designing to maintain user engagement and encourage frequent app usage post-onboarding
User Painpoints:
User Painpoints:
User Painpoints:
Patients:
Lack of portable patient information
Fragmented tracking and memory lapses
Communication gaps due to time constraints
Dismissal of pain experienced by women of color (WOC)
Providers:
Difficulty tracking health progress
Lack of unified tools
Incomplete patient information (due to patients downplaying symptoms)
Time-consuming patient discovery
Patients:
Lack of portable patient information
Fragmented tracking and memory lapses
Communication gaps due to time constraints
Dismissal of pain experienced by women of color (WOC)
Providers:
Difficulty tracking health progress
Lack of unified tools
Incomplete patient information (due to patients downplaying symptoms)
Time-consuming patient discovery
Patients:
Lack of portable patient information
Fragmented tracking and memory lapses
Communication gaps due to time constraints
Dismissal of pain experienced by women of color (WOC)
Providers:
Difficulty tracking health progress
Lack of unified tools
Incomplete patient information (due to patients downplaying symptoms)
Time-consuming patient discovery
Key Features & Design Solutions:
Fylo Chatbot (Bumblebee Mascot): Fylo is an interactive chatbot portrayed as a friendly bee. Fylo engages users through a mix of freeform type (Q&A) and guided conversations, maintaining user engagement.
Key Features & Design Solutions:
Fylo Chatbot (Bumblebee Mascot): Fylo is an interactive chatbot portrayed as a friendly bee. Fylo engages users through a mix of freeform type (Q&A) and guided conversations, maintaining user engagement.
Key Features & Design Solutions:
Fylo Chatbot (Bumblebee Mascot): Fylo is an interactive chatbot portrayed as a friendly bee. Fylo engages users through a mix of freeform type (Q&A) and guided conversations, maintaining user engagement.
Health Summary: Fylo generates a health summary for users, which is sent to the doctor before their appointment, saving time and providing a comprehensive view of the user's symptoms and lifestyle from when the user was first prompted to download up to the day of their appointment.
Community Pages: Introduced community pages for health topics like endometriosis, enabling users to seek advice and support, thereby destigmatizing common yet sensitive health concerns.
Health Summary: Fylo generates a health summary for users, which is sent to the doctor before their appointment, saving time and providing a comprehensive view of the user's symptoms and lifestyle from when the user was first prompted to download up to the day of their appointment.
Community Pages: Introduced community pages for health topics like endometriosis, enabling users to seek advice and support, thereby destigmatizing common yet sensitive health concerns.
Health Summary: Fylo generates a health summary for users, which is sent to the doctor before their appointment, saving time and providing a comprehensive view of the user's symptoms and lifestyle from when the user was first prompted to download up to the day of their appointment.
Community Pages: Introduced community pages for health topics like endometriosis, enabling users to seek advice and support, thereby destigmatizing common yet sensitive health concerns.
Health Summary: Fylo generates a health summary for users, which is sent to the doctor before their appointment, saving time and providing a comprehensive view of the user's symptoms and lifestyle from when the user was first prompted to download up to the day of their appointment.
Community Pages: Introduced community pages for health topics like endometriosis, enabling users to seek advice and support, thereby destigmatizing common yet sensitive health concerns.
Profile Page: Designed a user profile page where users can view saved topics and access their health summary.
Profile Page: Designed a user profile page where users can view saved topics and access their health summary.
Profile Page: Designed a user profile page where users can view saved topics and access their health summary.
Results:
Usability Testing: Conducted 5 moderated Usability Tests with three tasks each, measuring time taken to complete tasks, number of errors, and gathering qualitative feedback.
Task Goals: Set specific task completion goals for users without their knowledge. All users successfully met or exceeded the set goals.
Task Performance: Users demonstrated efficient task completion:
Task 1 (Onboarding and Chat): Average time - 1 minute and 45 seconds.
Task 2 (Profile and Endometriosis Page): Average time - 30 seconds.
Task 3 (Community and Contraception Topic): Average time - 15 seconds.
System Usability Test (SUS): Administered a survey with ratings on a scale of 1 to 5, with an average SUS score of 97.5, surpassing expectations (scores above 80.3 are considered excellent).
User Feedback: Gathered qualitative feedback from users during usability tests, including positive comments such as “Really user-friendly and easy to navigate through" and "clean and uncluttered design."
Results:
Usability Testing: Conducted 5 moderated Usability Tests with three tasks each, measuring time taken to complete tasks, number of errors, and gathering qualitative feedback.
Task Goals: Set specific task completion goals for users without their knowledge. All users successfully met or exceeded the set goals.
Task Performance: Users demonstrated efficient task completion:
Task 1 (Onboarding and Chat): Average time - 1 minute and 45 seconds.
Task 2 (Profile and Endometriosis Page): Average time - 30 seconds.
Task 3 (Community and Contraception Topic): Average time - 15 seconds.
System Usability Test (SUS): Administered a survey with ratings on a scale of 1 to 5, with an average SUS score of 97.5, surpassing expectations (scores above 80.3 are considered excellent).
User Feedback: Gathered qualitative feedback from users during usability tests, including positive comments such as “Really user-friendly and easy to navigate through" and "clean and uncluttered design."
Results:
Usability Testing: Conducted 5 moderated Usability Tests with three tasks each, measuring time taken to complete tasks, number of errors, and gathering qualitative feedback.
Task Goals: Set specific task completion goals for users without their knowledge. All users successfully met or exceeded the set goals.
Task Performance: Users demonstrated efficient task completion:
Task 1 (Onboarding and Chat): Average time - 1 minute and 45 seconds.
Task 2 (Profile and Endometriosis Page): Average time - 30 seconds.
Task 3 (Community and Contraception Topic): Average time - 15 seconds.
System Usability Test (SUS): Administered a survey with ratings on a scale of 1 to 5, with an average SUS score of 97.5, surpassing expectations (scores above 80.3 are considered excellent).
User Feedback: Gathered qualitative feedback from users during usability tests, including positive comments such as “Really user-friendly and easy to navigate through" and "clean and uncluttered design."
Client Feedback:
"Gaby's dedication, creativity, and adept communication rapidly established her as an indispensable team member."
"Her capacity to integrate feedback with finesse underscores her profound grasp of user-centric design."
"Her meticulousness was particularly evident in her design of interactive chatbot and community interfaces."
"Under Gaby's guidance, we finalized our project with usability testing, which yielded an impressive System Usability Score (SUS) and resonated well with users, a testament to her design acumen."
"Gaby's unparalleled dedication, innovative mindset, and effective communication make her a remarkable UX designer."
Client Feedback:
"Gaby's dedication, creativity, and adept communication rapidly established her as an indispensable team member."
"Her capacity to integrate feedback with finesse underscores her profound grasp of user-centric design."
"Her meticulousness was particularly evident in her design of interactive chatbot and community interfaces."
"Under Gaby's guidance, we finalized our project with usability testing, which yielded an impressive System Usability Score (SUS) and resonated well with users, a testament to her design acumen."
"Gaby's unparalleled dedication, innovative mindset, and effective communication make her a remarkable UX designer."
Client Feedback:
"Gaby's dedication, creativity, and adept communication rapidly established her as an indispensable team member."
"Her capacity to integrate feedback with finesse underscores her profound grasp of user-centric design."
"Her meticulousness was particularly evident in her design of interactive chatbot and community interfaces."
"Under Gaby's guidance, we finalized our project with usability testing, which yielded an impressive System Usability Score (SUS) and resonated well with users, a testament to her design acumen."
"Gaby's unparalleled dedication, innovative mindset, and effective communication make her a remarkable UX designer."